# Understanding trends

Sauce AI is constantly reviewing each piece of new feedback across all sources. Converts them into highlights and automatically clusters anything that is 70% or more similar. We call these thematic similarities — trends. There's a few different types of trends in Sauce. Let's break down the differences between each.&#x20;

<figure><img src="https://3667243797-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fpm0JU36SpVnTviWb6W4x%2Fuploads%2F91Fzf1NNVL6cDUYoRwJY%2FTrends%20Animation.gif?alt=media&#x26;token=6bdffa78-fc45-4e1f-9dfa-2eecc401ce15" alt=""><figcaption></figcaption></figure>

{% tabs %}
{% tab title="Emerging & largest trends" %}
When you log into Sauce, you see a listing of emerging trends. This is the most recent highlights analysed by Sauce, clustered into a trend based on any historical similarities.

<figure><img src="https://3667243797-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fpm0JU36SpVnTviWb6W4x%2Fuploads%2FwFM0AqrFG2lYKpj1dP2Y%2FEmerging%20trends.png?alt=media&#x26;token=6f9c64da-c761-41d6-aa25-96d49b9dac3d" alt=""><figcaption></figcaption></figure>
{% endtab %}

{% tab title="Generated on-the-fly" %}
Anytime you search, Sauce clusters all feedback into a summarised view of trends so that you can instantly see thematic insights across your search. The same rule applies to `Saved views` and `Saved clusters`. Views and clusters will automatically update as new feedback enters Sauce — enabling you to see new issues as they arise in real time.

<figure><img src="https://3667243797-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fpm0JU36SpVnTviWb6W4x%2Fuploads%2FcI040aqzXi9N1y0Q2SU9%2FGenerated%20on-the-fly.png?alt=media&#x26;token=855cfe40-c773-443b-ae80-738e8bb690c6" alt=""><figcaption></figcaption></figure>
{% endtab %}

{% tab title="Top down trends" %}
Top-down trends show real-time patterns across **all feedback sources.** Giving you a glanceable, birds-eye-view of what your customers are saying. You can drill-in to any trend to unpack sub-trends. Learn more about [Top-down trends](https://support.sauce.app/tools/top-down-trends).

<figure><img src="https://3667243797-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fpm0JU36SpVnTviWb6W4x%2Fuploads%2FFPUzPg77o5PHOMgd72SQ%2FTop%20down%20trends.png?alt=media&#x26;token=0ab2b20f-b4c1-43a3-a611-36421d89178f" alt=""><figcaption></figcaption></figure>
{% endtab %}
{% endtabs %}

### What's in a trend?

<figure><img src="https://3667243797-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fpm0JU36SpVnTviWb6W4x%2Fuploads%2FoNcBNaOb6JGDExB6U7fd%2FTrend%20drawer.png?alt=media&#x26;token=e830ed3f-5a25-4418-aa61-c09155b5931d" alt=""><figcaption></figcaption></figure>

There's a few things you can do when reviewing a trend:

* Understand which customers are impacted by this trend
* Tracking a trend by saving as a cluster.
* Understand its recent growth and change
* Exporting all highlights
* Add tags
